December 7, 2018 25 view(s)
Toronto, ON, Monday, December 03, 2018Southwest Bindings, a Toronto, Ontario based, 40-year old Canadian company, which sells print Finishing Equipment, Binding Supplies, presentation and branding material, today has announced a name change to Southwest Business Products Inc. that includes a new logo and tagline:
“This is an all-encompassing business brand that communicates our proud Canadian heritage and the fact that we offer multiple business products – not just document binding,” says Louis Cordeiro, President and Founder of Southwest Bindings.
Southwest made the name change after completing rigorous customer research to determine if a name change was warranted and, if so, what name would resonate best with its target audience.
Over the past 40 years, Southwest’s business has evolved beyond binding into new service areas and paved the way for future growth.
Today, Southwest offers hundreds of products in the following categories:
- Corporate Supplies
- Print Finishing Supplies
- Binding Supplies
- Presentation Materials
- Print Finishing Equipment
- Custom Products
- Promotional & Office Products